Influencer Alix Earle, 25, seemingly poked fun at her past romance with Tom Brady and feud with Alex Cooper in a cheeky new ad for her skincare brand, Reale Actives.
The short promo was posted on Earle’s Instagram page this week to promote her new product, Go Calm, a 10 percent azelaic acid anti-redness calming serum.
In the beginning of the clip, Earle was seen wearing a tiny, mint-green mini dress, along with a pair of white heels, as she stumbled into a messy room full of her skincare products.
‘People always ask me how I stay so calm,’ she said, as she shared more of the product, admitting that things around her can get a bit ‘hectic’ at times.
She then moved to an outdoor scene as she walked a dog with ‘paparazzi’ following her.
It appeared as though Earle was not afraid to address her romances and feuds in the ad, as in one scene, she snatched a football from the hands of a man wearing a football jersey.
‘Thanks babe,’ Earle said, as she took the football from him and strutted around what was supposed to be an outdoor barbecue setup.
‘Do things blow up from time to time? Sure,’ she continued, as she deflated the football in her hands and threw it into the barbecue, causing it to burst into flames.
Influencer Alix Earle, 25, seemingly poked fun at her past romance with Tom Brady and feud with Alex Cooper in a cheeky new ad for her skincare brand, Reale Actives
In one scene, she snatched a football from the hands of a man wearing a football jersey
The deflated ball could be a cheeky reference to Brady’s 2015 scandal in which he and the New England Patriots were accused of intentionally underinflating footballs during the 2015 AFC Championship Game.
The scandal resulted in Brady being suspended for four games and the team getting fined for $1 million.
Later, a goat crossed the screen, which could have been a nod to Brady, who is often called the ‘GOAT,’ aka the ‘greatest of all time,’ in football.
Earle was seen looking flirty with the former New England Patriots quarterback, 49, in St. Barts on New Year’s Eve. The two were seen together again getting cozy at a Super Bowl party.
The football moment could have also been a nod to her ex-boyfriend, New York Giants player Braxton Berrios, as he was born in the year 1995 and the man in the ad’s jersey had the number 95 on it.
‘This serum keeps it from showing on my face,’ Earle went on in the clip. ‘And keeps me prepared for whatever comes next.’
At the end of the video, she answered a pay phone, and as she held the phone to her ear she said: ‘Call her calm,’ seemingly a reference to Cooper’s hit podcast, Call Her Daddy.
Cooper and Earle have been in a bitter public feud over the past year, something that she broke down in her new reality show on Netflix, Earle Meets World.
At the end of the video, she answered a pay phone, and as she held the phone to her ear she said: ‘Call her calm,’ seemingly a reference to Cooper’s hit podcast, Call Her Daddy
Earle was seen looking flirty with former New England Patriots quarterback Brad, 49, in St. Barts on New Year’s Eve
Earle is seen in May
Earle was among the initial talents signed by Cooper as she expanded her media empire beyond Call Her Daddy, but she revealed during the show that she found out ‘through the media’ that she had been dropped from the network.
Earle’s new ad drew attention from tons of her fellow influencers, who gushed over the clip in the comments section of her Instagram page.
‘Brilliant,’ wrote Sports Illustrated model Brooks Nader.
Comedian Jake Shane typed: ‘This is actually unreal.’
‘Omg this is so good,’ Earle’s younger sister, Ashtin, commented.
As Earle’s show premiered earlier this month, she shared more about the difficulties of dating in the spotlight.
‘I mean, my life is always out there,’ Earle told Us Weekly.
‘I think when it comes to dating and stuff, there’s moments where things are put out there before I necessarily would want them out there – and not that I’m dating anyone – but you’re standing next to someone and all of a sudden it’s a big story, and I think that’s hard to navigate,’ Earle explained to the outlet.
In August, Earle fueled romance rumors with F1 champion Lando Norris, after they were seen partying together in Ibiza, Spain.
Lando and Earle were spotted enjoying a night out at The Twenty Two private members’ club in London in July.